Food waste household activation programme in Hungary

Overview

Overview

The need: In the EU, more food is wasted in households than in any other sector: processing, production, wholesale and retail, and food services. According to estimates, the average Hungarian household wastes about 90 kg food annually, which equates to 10 % of total food purchases.

The solution: The Hungarian Food Bank Association created a simple and cheap e-mail-based programme to help consumers reduce food waste at home. The programme invited consumers to test different food waste reduction solutions. Following testing consumers were then asked to provide feedback on usefulness and the ease of implementation of each solution.

The benefit: The solution improved food waste knowledge and skills in 265 households all over Hungary.